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    The herbal brightening and whitening toothpaste. This toothpaste uses color wheel technology to correct yellowing undertones on your teeth. The purple color of the toothpaste lifts any stains making your teeth noticeably brighter and whiter. The change in color is both immediate and long lasting.


    The purple toothpaste is made with carefully selected herbs and has a fresh mint flavor. As well as whitening your teeth it also cleans, refreshes, and helps to fight bacteria.


    Ideally this product is used once a day in the morning. It should be used alongside a regular toothpaste to promote optimum oral hygiene.


    This product is vegan and cruelty free.


    Ingredients: Aqua, Mint Extract, Sorbitol, Sodium Bicarbonate, Glycerol, Polyethylene Glycol, Sodium Dodecyl Sulfate, Sodium Benzoate, Potassium Sorbate, Saccharin Sodium Dihydrate, Tween T-20.


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